StickyMedia training
A Media Training Masterclass at the Arab Media Summit 2026
HWM co-founders Eve Hester and Hisham Wyne delivered a fast-paced, interactive Media Training Masterclass for spokespeople at the Arab Media Summit 2026.
26 September 2026 · 3 min read
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Why Context Matters: Before You Step Onto the Platform
Before you accept an interview, panel or speaking invitation, understand the context: why you’re there, what the organiser wants and what’s in it for you.
5 October 2026 · 3 min read
When Things Go Wrong: Planning for a Crisis
Crisis communications planning is no longer optional. Here’s how to prepare your leadership team and spokespeople before something goes wrong.
28 September 2020 · 3 min read
Covid-19: Lead From the Front in a Crisis
When a crisis hits, silence creates a vacuum. Practical advice for leaders on communicating visibly, honestly and clearly under pressure.
30 March 2020 · 4 min read
Working From Home – Video Conferencing Tips
Practical tips for looking, sounding and performing at your best on video calls, from camera angles and lighting to leading the meeting.
21 March 2020 · 4 min read
So You’ve Decided to Film in Dubai?
Practical advice from a UAE location producer on filming permits, local production support and the paperwork to prepare before you arrive in Dubai.
27 December 2016 · 2 min read
About Carnets and Why They’re Important
What an ATA carnet is, why the UAE asks for one when you bring camera equipment into Dubai, and how to get through customs without delays.
27 December 2016 · 2 min read
Filming in Extreme Heat
How to cope with filming in the UAE’s summer heat, from scheduling your shoot to keeping your crew hydrated, protected and realistic about the day.
27 December 2016 · 3 min read
